Expériences professionnelles
Digital marketing project manager
Servier , Panama city - VIE
De Avril 2021 à Avril 2022
* Omnichannel strategy deployment
* Cross-segment exchange and solutions promotion.
* Web intelligence
* Hybrid events organization
* Project management: Servier University
* Benchmark of the market trends
* Global marketing efforts support with a digital strategy and innovative spirit
* KPIs monitoring and development
* Digital marketing campaigns elaboration and execution with cross-functional teams
* Social media strategy implementation
* Agile mindset empowerment
* Teams training on growth topics: SEO, SEM, Google, social media, digital marketing ...
* Worldwide agencies collaborations
* Products and solutions launch: Servier University, Servier A Tu Lado, Vastarel OD 80, Daflon 1000, Cosyrel
* Specific training in Cardiology, Hypertension, Diabetes, Central Nervous system, Oncology, Hemorrhoidal, and Chronic Veinous diseases.
Communication manager
CY Cergy Paris University , Cergy - CDD
De Novembre 2020 à Avril 2021
* Creation of the branch communications department
* Cross-channel strategic and communication planning, development, and execution
* Communication and actions plan
* Project management: solidarity and cultural events management
* Content creation strategy
* Communication and marketing intervention: creation and animation of courses for students from bachelor to master and internal peer training.
* Social media strategy implementation
* Management and recruitment of one intern
* Graphic and video design
* Corporate website setting up and management
Communication officer
THALES , Brest - Trainee
De Octobre 2018 à Octobre 2020
* Operational and strategic communication plan
* Internal communication for 3 entities with over 2500 employees
* Branding deployment (national and international subsidiary level)de
* Internal and external events organization
* Leading change in new processes and projects
* Intranet page management
* Social media strategy with content creation and KPIs follow-ups
* Content creation (storytelling)
* Videos editing
* International projects management
Formations complémentaires
Master's degree
Digital College - Digital marketing and communication specialized in e-Influence
2018 à 2020
- Communication digitale & E -influence (marketing d'affiliation, e-influence, e-réputation & social media, brand content)
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Digital Marketing mobile II (content marketing, media trading, e-commerce, tracking media)
- Environnement Digital (big data, stratégie digitale, trade marketing, Google, droit du numérique)
- Experiences (masterclass, projet professionnel, création de site web, étude de cas, expeditions : Inde)
- Gestion de projet (gestion de projet web, méthodes agiles, management d’équipes)
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Management transversal (management recrutement 2.0, country management, droit des marques)
- Outils & techniques (web development, content management, system PAO appliquée au webmarketing, UX design, english business, E-CRM et M-CRM, pitch et appels d’offres, social ads, sprint design)
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Web & design (wordpress - storytelling, stratégie créative & PAO, UX design)
- WebMarketing (content marketing, marketing programmatique, traffic management, mobile marketing, SEO)
Bachelor's degree
Conservatoire National des Arts et Métiers - International business specialized marketing and communication
2016 à 2017
Technical's degree
Greta - Business management and Negociations
2014 à 2016
Parcours officiels
Langues
Français - Langue maternelle
Anglais - Courant
Espagnol - Technique
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