photo de profil d'un membre

Antoine VIGUIÉ

CV Antoine Viguié

Résumé

Fort de plus de 6 ans d'expérience dans le domaine du commerce et de la distribution, je suis actuellement responsable grands comptes chez L'atelier des Chefs, le leader de l'apprentissage aux métiers de la main et de l'humain en France. Mon rôle est de développer et de fidéliser le portefeuille de clients professionnels, notamment les entreprises, les collectivités et les associations, en leur proposant des solutions sur mesure pour leurs besoins en matière de formation, d'animation ou d'événementiel culinaire. Diplômé d'un master en marketing du distributeur à l'IAE de Lille (ex IMMD), je dispose de solides compétences en communication, en service client et en négociation commerciale. Je suis passionné par le secteur de la gastronomie et je m'efforce de transmettre cette passion à mes interlocuteurs, en leur offrant une expérience unique et personnalisée. Je suis également attentif aux tendances du marché, aux innovations technologiques et aux enjeux de développement durable qui impactent le secteur culinaire. Mon objectif est de contribuer au succès de L'atelier des Chefs et de ses partenaires, en leur apportant des solutions adaptées, créatives et de qualité.

Expériences professionnelles

Responsable grands comptes

L'atelier des Chefs

Depuis le 02 avril 2023

Area sales manager

Kartell

De Mars 2022 à Avril 2023

Kartell is an Italian design company founded in 1949 that specializes in producing high-quality furniture and home accessories made from plastic materials. The company is known for its innovative and stylish designs that have earned it worldwide recognition and numerous awards.

As an Area Sales Manager I was in charge of the economic developement in the Spanish market.

• Develop and execute a sales strategy to achieve revenue targets for a specific geographical area.
• Identify new sales opportunities and potential customers within the assigned territory.
• Build and maintain strong relationships with key customers and partners.
• Monitor and analyze sales performance data to identify trends, issues, and opportunities for improvement.
• Develop and maintain a deep understanding of the market, including competitors and customer needs and preferences.
• Collaborate with cross-functional teams such as marketing, product development, and customer service to ensure customer satisfaction and retention.
• Prepare regular reports and presentations on sales performance, market trends, and competitor activities.
• Attend trade shows, conferences, and other industry events to stay up-to-date with market developments and to network with potential customers and partners.
• Manage the budget for the assigned area, including expenses related to sales activities, travel, and events.

Area sales manager

CUBRO

De Septembre 2021 à Février 2022

Cubro is a company founded in Madrid in 2019 by a team passionate about good design and functionality. One day they dared to change the way to buy furniture online. And a few years later, they still live this adventure throughout Europe.

Each project is custom designed and handcrafted in their Madrid and Bilbao, Spain workshops. This local production allows them to guarantee a very high level of quality and a firm commitment to the sustainability of their production chain.

As an Area Sales Manager I was in charge of the economic developement in the French market.

• Develop and execute a sales strategy to achieve revenue targets for a specific geographical area.
• Identify new sales opportunities and potential customers within the assigned territory.
• Build and maintain strong relationships with key customers and partners.
• Monitor and analyze sales performance data to identify trends, issues, and opportunities for improvement.
• Develop and maintain a deep understanding of the market, including competitors and customer needs and preferences.
• Collaborate with cross-functional teams such as marketing, product development, and customer service to ensure customer satisfaction and retention.
• Prepare regular reports and presentations on sales performance, market trends, and competitor activities.
• Attend trade shows, conferences, and other industry events to stay up-to-date with market developments and to network with potential customers and partners.
• Manage the budget for the assigned area, including expenses related to sales activities, travel, and events.

Chef de produit junior - vie espagne

Leroy Merlin

De Mars 2020 à Septembre 2021

In charge of developing several product families in the Spanish market within the product team of the purchasing center.

• Updating the offer of two ranges (permanent ranges in physical stores and website, and promotional ranges)
• Defining the strategy and marketing plan for several product families,
• Building the offer for each distribution channel,
• Building commercial animation,
• Analyzing the market and researching customer needs,
• Monitoring competition in the Spanish and international markets,
• Collaborating with different internal departments,
• Managing the supplier portfolio,
• Developing sales plans,
• Studying and monitoring sales,
• Managing store out-of-stocks and replenishment,
• Developing store training and animations.

Assistant product manager

Leroy Merlin

De Septembre 2017 à Août 2019

Leroy Merlin is a French home improvement retailer that operates stores in numerous countries around the world. The company is known for offering a wide range of products for home improvement and renovation, as well as providing expert advice and services to customers.

• Assist the Product Manager in developing and implementing a product strategy for the bathroom furniture, mirrors, and basins category.
• Conduct market research and analyze customer feedback to identify trends and opportunities.
• Work with suppliers and manufacturers to source and develop new products.
• Manage the product lifecycle, from concept to launch and beyond, ensuring products are delivered on time and within budget.
• Collaborate with cross-functional teams such as design, engineering, and marketing to ensure product quality, functionality, and marketability.
• Develop product specifications, pricing, and positioning strategies.
• Create and maintain product documentation, including manuals and user guides.
• Monitor and analyze sales performance data to identify trends and issues and make data-driven decisions.
• Develop and maintain strong relationships with key stakeholders, including suppliers, manufacturers, and customers.
• Assist in preparing budgets and financial reports related to the category.
• Stay up-to-date with industry trends and emerging technologies to identify potential new product opportunities.
• Perform other duties as assigned by the Product Manager or senior management.

Assistant manager

Leroy Merlin

De Septembre 2016 à Août 2017

As the Assistant Manager in the Bathroom Department, I was in charge of these different missions :

• Support the department manager in overseeing the daily operations of the department.
• Ensure customer satisfaction and achieve sales targets.
• Ensure compliance with company policies and procedures, including health and safety regulations.
• Monitor inventory levels and order merchandise to maintain adequate stock levels.
• Provide excellent customer service and handle customer complaints or issues.
• Analyze sales data to identify trends and opportunities for improvement.
• Participate in store-wide initiatives, such as promotions and events.
• Ensure the department is clean, organized, and visually appealing to customers.
• Assist the department manager in preparing budgets and financial reports.
• Perform other duties as assigned by the department manager or store manager.

Caissier service clients

Leroy Merlin

De Septembre 2015 à Août 2016

Hôte service client

Customer service

Fédération Française de Tennis

De Mai 2015 à Juin 2015

Student worker

McDonald's France

De Janvier 2014 à Août 2015

Order picker

Laboratoires Anios

De Juin 2013 à Juillet 2013

Exportation Orders

Formation complémentaire

MASTER MARKETING

IAE LILLE - Marketing du distributeur

2017 à 2019

Parcours officiels

VIE – ESPAGNE – 2021

Langues

Français - Langue maternelle

Anglais - Courant

Espagnol - Courant

Compétences

Négociation
Ventes directes

Centres d'intérêt

  • Les sports (Tennis
  • Padel
  • Course à pied
  • Natation
  • Randonnée
  • Escalade) L'art en général La musique Le design (pièces rares
  • collections) La gastronomie (restaurants michelin)