Pierre Pierre NOEL

- Management of the relationship with African importers.
- Sales, then marketing budget management with our clients.
- 100% of Karlsberg's portfolio + brands of partner European breweries.
- Complete range of beers: blond, strong, non-alcoholic, sweet, premium.
- West & Central Africa: Côte d'Ivoire, Ghana, Togo, Benin, Senegal, Gabon, Cameroon.

The Karlsberg brewery reprensents 30% of German beers exported to Africa.

New business prospecting focused on middle to high end restaurants, hotels, cafés and supermarkets; Bread & pastry tastings and pitches with executive chefs and F&B directors.

Achievements:
1300 outlets targeted / 290 outlets prospected / 85 accounts opened;
$520 000 of sales generated on the last 12 months ;
High potential/value accounts opened (Westside market chain, SoHo House group);
Tastings and communication toward final consumers to increase brand awareness (NYC Cheese week partnership / French Morning NYC bread competition).

New business prospecting focused on middle to high end restaurants, hotels, cafés and supermarkets; Bread & pastry tastings and pitches with executive chefs and F&B directors.

Achievements:
1300 outlets targeted / 290 outlets prospected / 85 accounts opened;
$520 000 of sales generated on the last 12 months ;
High potential/value accounts opened (Westside market chain, SoHo House group);
Tastings and communication toward final consumers to increase brand awareness (NYC Cheese week partnership / French Morning NYC bread competition).