Résumé
Passionate about business development in the building market and other sectors like aerospace, I'm a highly ambitious B2B marketing professional with expertise in sales, UX design, and digital marketing. I excel in managing multiple projects while adhering to brand identity and values.
Proficient in Microsoft Office Suite, Adobe Creative Suite, and various CMS and CRM systems. My favorite part of a project is collaborating with clients to understand their business objectives and coming up with creative ideas.
Specialties include business development, retail store operations, customer service, UX design, SEO, content marketing, social media, and analytics.
Email me to learn more.
Expériences professionnelles
Area sales manager
Helisim , Marseille - CDI
De Décembre 2021 à Aujourd'hui
As a Helicopter Pilot Training Academy, Helisim is committed to delivering exceptional training experiences for Military and Civilian Pilots. With our state-of-the-art Full Flight Simulators (level D certified) and Flight Training Devices (level Ill certified), we offer specialized training packages that encompass recurrent training, NVG, C-SAR, MCF, Ground Run, rig'n fly confined areas landings, and more.
Our key success factor lies in our team of highly skilled Helisim Pilots-Instructors, who share their extensive knowledge with over 3000 Civilian and Military Pilots each year. As an EASA approved training academy, with additional approvals from various CAA across the world, we are dedicated to upholding the highest standards in aviation training.
At Helisim, we focus on providing a unique experience to Airbus Helicopter Pilots of medium/heavy Helicopters such as H 160, H175, NH90, Dauphin, and Super Puma.
Export manager
Mottez , Erquimghem-lys - CDI
De Janvier 2020 à Mai 2021
As part of my role at Mottez, I was responsible for various business development tasks, including:
▪️ Managing and following up on the customer portfolio in Northern Europe, which involved launching annual strategies, preparing order forecasts, and implementing marketing actions to boost customer motivation.
▪️ Developing new markets in Estonia, Latvia, Lithuania, and West Africa, where I was involved in market research and analysis to identify potential opportunities, develop market entry strategies, and establish partnerships with local distributors.
▪️ Organizing cost reviews to inform commercial strategy decision making and margin establishment due to price increases caused by Brexit and material costs. I worked with different departments to analyze the impact of these changes on sales and to develop appropriate strategies to mitigate their effects.
▪️ Collaborating with the e-commerce teams of Screwfix, Amazon UK, and Halfords to identify growth opportunities and establish strategic partnerships, while also leveraging drop shipping to efficiently respond to customer demand. This involved conducting market analysis, assessing consumer trends, and developing tailored approaches to optimize sales and expand Mottez's presence on these platforms.
▪️ Adapting Mottez's business strategies to meet the unique demands of the e-commerce landscape during the Covid-19 pandemic. This involved understanding changing consumer behavior, addressing supply chain disruptions, and implementing innovative marketing tactics to ensure continued growth and customer satisfaction.
Overall, my goal was to enhance Mottez's market presence, strengthen customer relationships, and maximize sales and profitability in a constantly evolving business environment.
Business development manager │emea
EXWEXs , Brest - CDI
De Janvier 2019 à Décembre 2019
As a Business Development Manager of the Exwexs, I was responsible for various business development tasks, including:
➢ Sales and distribution:
▪️ Developing and implementing sales strategies to private customers, focusing on building and managing a distribution network throughout EMEA.
▪️ Working on a weather services project for aviation, targeting aircraft, airline companies, and business aviation helicopters (HEMS and general aviation).
➢ Strategic and operational marketing:
▪️ Conducting market studies on the civil and business aviation sector to identify potential prospects.
▪️ Establishing useful contacts to ensure benchmarking and competitive intelligence.
▪️ Conducting competitive benchmarking analysis on solutions and pricing.
▪️ Developing new offers and structuring ranges, products, and services.
▪️ Designing the company website (https://exwexs.com) and creating effective and impactful brand content, including photos, client cases, and web content.
▪️ Creating a visual identity, including graphic charters, brochures, presentation keynotes/powerpoints, and business cards.
▪️ Creating a CRM for business pipeline follow-up.
➢ Business Development:
▪️ Making appointments, qualifying customer needs, and presenting personalized services.
Collaborating with R&D engineers and computer engineers to co-design services, analyze added value, and establish terms of engagement.
▪️ Preparing offers, negotiating, and closing clients.
My goal was to expand Exwexs's customer base and increase brand awareness, while delivering high-quality products and services. By leveraging marketing strategies and developing strong customer relationships, we were able to drive growth and revenue for the company.
Business development manager [ v.i.e program ] │ sub-saharan africa
Saint-Gobain ADFORS , Courbevoie - VIE
De Novembre 2016 à Novembre 2018
As a company focused on the construction and industrial markets, ADFORS offers a wide range of solutions based on various textile and coating technologies that use fiberglass yarns, synthetic fibers, and natural fibers.
In my role, I was responsible for identifying potential industrialists and specifiers for building construction projects, roads, and airports. This involved working with the following:
➢ Industrial Fabrics Europe
▪️ Accompanying and monitoring manufacturers to guarantee their production capacity meets customer demand.
▪️ Monitoring customer capacity needs and implementing action plans to ensure production capacity met demand
▪️ Tracking volume and improving planning quality by collecting information from all available sources, both internal and external
▪️ Developing a database for price monitoring, including querying expectations with internal customers, proposing solutions, and deploying and maintaining the system for monitoring prices
➢ Construction Product Europe & Glasgrid solution
▪️ Developing sales strategies and customer portfolios by country
▪️ Creating schedules for prospecting missions and coaching webinars
▪️ Conducting financial analysis and diagnosing company policy to establish distribution projects
▪️ Providing technical training for sales force and visiting customers to support their needs and ensure product integration
▪️ Following up on order intake to ensure customer satisfaction
Additionally, I collaborated with various marketing, communications, and digital departments to pilot promotional actions with distributors in each country in Sub-Saharan Africa. I also animated the network of specifiers dedicated to the development of construction projects, which included organizing strategic training for architects and funders, defining and implementing training plans, and controlling and monitoring deadlines and margins during project monitoring.
Formations complémentaires
MSc IA - Design Thinking
KEDGE BUSINESS SCHOOL
2014 à 2016
Bachelor Responsable opérationnel
Grenoble Ecole de Management
2012 à 2013
BTS Technico-commercial
Lycée Jean-Perrin - Environnement et équipement de l'habitat
2009 à 2011
Bac pro ELEEC
Ecole Libre de metier
2005 à 2009
Parcours officiels
Compétences
Centres d'intérêt
- ▪️Book Club Business Development ▪️Voyage et experiences culturelles ▪️Powerbuilding nutrition ▪️E commerce & IA