photo de profil d'un membre

Astrid Billecocq

A.Billecocq Resume

30 ans - astrid.billecocq@edu.escpeurope.eu

Situation professionnelle

En recherche active

Souhait professionnel

Poste
Marketing / Innovation / Consulting
Experience
De 1 à 5 ans
Rémuneration
Entre 35 k€ et 55 k€
Type de contrat
CDI, Permanent
Fonctions
- Responsable du marketing
- Chef de produits
- Responsable d'études marketing
Secteurs
- Distribution / Grande distribution
- Internet, Multimédia
- Autres industries

Expériences professionnelles

Business consultant

BEARINGPOINT , Berlin - CDI

De Avril 2017 à Aujourd'hui

Innovation manager v.i.e.

THALES TRANSPORT SYSTEM , Ditzingen - VIE

De Novembre 2014 à Mars 2017

Design Center activities
o Participate to the creation of Thales new Design Center in Germany
o Use Design Thinking methods: Value Proposition, User interviews, Personas, Brainstorming, Prototyping
o Design, organize and facilitate creative workshops on innovative topics
o Manage Design Thinking projects

Market Intelligence
o Perform analysis for Innovation projects (Competition & Markets analysis)
o Research new trends and relevant innovative topics

Innovation Management
o Coordinate and follow-up Innovation projects
o Manage relations with external partners (suppliers, SME)

Intellectual Property Management
o Create and monitor an internal platform to communicate on IPM
o Publish a monthly newsletter on competitors’ activities (new patents etc.)

Online marketing seo france

ZALANDO , Berlin - Stage

De Décembre 2013 à Mai 2014

- Website optimization, creation of new pages, HTML programming
- Online content upload via Content Management System (CMS)
- New keywords research and analysis (Google Adwords)
- Research, identification and communication with potential online partners (link building and partnerships with blogs and websites)
- Management and optimization of Zalando official blog for France (ModeNews)

Brand manager quaker

Pepsico , Colombes - Stage

De Janvier 2012 à Juin 2012

- Monthly Market and Brand performance analysis (key performance indicators, competitors results etc)
- Development and launch of a new brand, Quaker Life
- Development of brand communication tools (website, product packaging, TV ad, online banners, press release etc.) in collaboration with a creative agency

Category manager

Colgate-Palmolive , Bois-colombes - Stage

De Juillet 2011 à Décembre 2011

- Market performance analysis (key performance indicators, competitors results)
- Merchandising (development of planograms)
- Shopper insights analysis
- Development of store campaigns (in-store display & advertising, communication)

Formations complémentaires

Master in Management

ESCP EUROPE Business School - Marketing

2009 à 2013

Ranked n°1 in Germany and n°4 worldwide in 2016 by the Financial Times
- Bachelor: Fundamentals Part 1 in Accounting, Law, Statistics etc. (Paris campus)
- Master 1: Fundamentals Part 2 in Finance, HR, Marketing etc. (London campus)
- Master 2: Marketing specialization
o First semester in Paris Campus
o Second semester in HSE National Research University, Moscow (exchange)

Preparation to French Business Schools

Lycée Saint Louis de Gonzague - Economics

2007 à 2009

Baccalauréat

Lycée Sainte Marie - Economics

0000 à 2006

French Baccalauréat in Economics passed with honors

Parcours officiels

VIE – ALLEMAGNE – 2017

Langues

Français - Langue maternelle

Anglais - Courant

Allemand - Technique

Russe - Notions

Compétences

MSExcel
PowerPoint
word
In Design
Innovation
Project Coordination
Marketing
SEO
Brand Management
Market data analysis
Consumer Insights

Centres d'intérêt

  • Volleyball - Travel